Just like any aspect of your business -- whether it’s financial, marketing, developing a new product or hiring a sales staff -- your direct mail needs to have a plan.
This especially holds true in marketing: You are investing your hard earned money (or the owner of your company’s money), and you need to get a return on this investment. Here are some of the things you need to look at to have the highest potential for success. Let’s look at each of these individually.
Offered Free by: Target Marketing
See All Resources from: Target Marketing